Friday, November 27, 2009

Google Rakes Up Ad Firm Teracent


There’s no stopping Google this season. The juggernaut just rolls on for the Internet major who has again multiplied its expansion campaign. It has been a season decked up with deals, acquisitions and buyouts for Google.com. If you are a regular on the search engine you have fair reasons to keep smiling.

You must be knowing that Google wants to set new trends in Internet Set Up Applications and for all of you out there it has just added another feather in its cap of success. As online advertising is one of the most happening mediums of the new age, the deal will act as a right step ahead for the firm. The deal with Teracent will enable it to exhibit its display ad campaigns more effectively. Over the years Teracent has been a leading player of display ads and its core team is well- equipped to provide the required technological back up.

The technology of Teracent is diverse in origin and encompasses various features like messages, colors, products and designs. All these elements when blended together, creates a fascinating display ad and Google wants to incorporate all of them into its search engine tool. The elements can also be optimized according to necessity and a very attractive content can be created.

Before the acquisition of Teracent, Google has completed the buyouts of other ad firms like Gizmo 5 and Ad Mob. The glamorous display ads of Teracent will provide Google with a huge facelift as it explores new vistas in Internet Set Up Applications.

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