Yahoo offers its latest gift to the cyber-fraternity, a brand new tool called “Ad Interest Manager” to control randomly targeted advertisements to its users. This new Internet application tool from the Yahoo pipeline is sure to be your one stop online solution for all the piling ads crowding the cyberspace.
The new Internet Setup application package called “ Ad Interest Manager” comes up in response to the continuous pressure form the U.S. privacy groups and federal lawmakers over online networks in the field of advertising to delimit their personal data collection.
The tool provides greater control to the consumers in the field of behavioral advertising.
In addition, the new Yahoo tool also allows clients to keep away from online tracking while on its intermediary network. In a word, this new tool gives better flexibility to consumers.
The ad tool also assist clients in selecting ads from a wide range of almost 400 attractive categories. As a user, you can receive ads based on your customized preferences using this new Yahoo tool.
In addition, this Internet Setup application tool contains Yahoo’s very own add-on feature called “educated guesses”. It provides clients with suggestions on the variety of ads they would like to receive.
According to an industry source with Yahoo and a few other companies already providing customized privacy control solutions through their newly developed Internet Setup application packages, the next step for the online ad industry is supposed to be a standard tool.
The new ad tool from Yahoo alerts its users on activities judging the reader’s interest and delivering them ads from time to time. Besides, the tool provides an unparalleled view on different ad categories.
Overall, the new “Ad Manager” tool from Yahoo is all set to be your trusted friend when it comes to the question of online guidance in the field of selecting and managing advertisements.
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